In the framework of a service contract which should last one to two years, we provide a compact service package which is especially tailored to medium and small-sized enterprises. It is well-known that establishing a representative office or any kind of subsidiary doesn’t only require high investment. It is often an extremely difficult challenge to be dealt with and takes a long time to get break-even. All this could turn out to be a huge financial burden for a company. The Fortuna concept enables the most efficient market entry into China and enormous cost-saving at the same time.
There is no standard service. Every service package is tailored to the customer’s needs. The following brief overview exemplifies which services we provide in the framework of a service package:
Marketing services:
- Collecting market information including discussions with experts
- Market and competition analysis
- Market segmentation
- Price policy
- Development and implementation of marketing concept
- Development and implementation of PR and advertising strategies
Representative services:
- Preparation of product information and other marketing and advertising material in Chinese
- Establishing a business contact network
- Translation and administration of business correspondence
- Preparation and supporting services including interpretation translation for business visits both in China and Europe
- Providing office infrastructure during the business visit of our clients in China
Trade agency services:
We want to give you the best trading platform. Therefore, we are making the biggest effort to establish an extensive distribution network in co-operation with both German and Chinese partners. We will be building up step by step our e-business network as well. Due to the integrity of the marketing & sales activities and the wholeness of the Fortuna compact service package, we consider it the best choice acting for you as your trade agent. Based on the principle that we consequentially think and handle in the customer’s interest, we have worked out a variety of options:
- We become your sole agent and are in charge of country-wide sales.
- We become your sole agent and co-operate with some regional agents.
- We co-operate with a strong partner to become your common sole agent.
- We become one of your agents.
- We become pro forma your sole agent and function indeed mainly as your representative. This alternative is especially useful to avoid interest conflicts when more clients or potential clients compete to become the general agent and the timing is too early to make the decision.
- On your behalf, we authorize another agent or more agents and limit ourselves to control- and coordination functions in case we think that this would be the better choice.
Fortuna Consulting & Trading e.K. - Your Bridge To China
Please feel free to contact us and convince yourself!
Fortuna Consulting & Trading e.K.
Krögerstr. 2
60313 Frankfurt a. M., Germany
Tel.: +49 (0)69 21936553
Fax: +49 (0)69 21936555
Mobile: +49 (0)172 5373888
www.fortunaconsulting.com
info@fortunaconsulting.com
